About
My Story
What began as natural curiosity at a young age has become, over the years, a profession, a language and a way of working. For us, hair isn't just a haircut. It's part of a person's presence, their confidence, and the way they show themselves to the world.
We believe that good grooming begins with understanding: the hair type, the structure of the face, the lifestyle and the small details that make the difference.
Founding SKRILOV — 2018
I started my career in the hair industry in 2011 — specifically in women's hairstyling. That's where I built the broadest professional foundation possible: color, complex cuts, smoothing treatments, masks and the wide variety of hair services the women's sector offers. That experience gave me a deep understanding of every hair type — face shapes, textures, and working with the small details.
But over the years I noticed a recurring pattern: the men who came into the salon were the "invisibles." They waited a long time and got a quick haircut, with no real conversation or personal consultation. While women received a full grooming experience — consultation, professional products, attention to detail — men got very little professional attention.
I realized there was a gap in the market: men wanted the same level of service, professionalism and investment — but no one was giving it to them. From that understanding I decided to focus on men's grooming — not because women's work is less interesting, but because the men's side had been neglected in a way that demanded change.
Between 2011 and 2018 I spent seven years working in various barbershops, gradually focusing more and more on men's styling. I specialized in men's haircuts, fades and skin fades, beard styling and traditional straight-razor shaves, and I attended courses and workshops with leading stylists both at home and abroad.
Today, with more than 15 years of experience in the field, I continue to learn, evolve and look for the next standard.
Our Approach
In 2018, after seven years on the floor, I opened SKRILOV.
The goal wasn't to add another barbershop to the market. I had a clear sense that men's grooming needed a different standard — precision, personal service, and an experience that respects the client's time and style. I wanted a place where every man, of any age and any style, got the same attention to the small details that make the difference.
Opening the barbershop was also an opportunity to bring in technology. SKRILOV was among the first in the field to implement an online booking system — as part of our commitment to punctuality and a smooth client experience.
The Barbershop
At SKRILOV we look at grooming in a broader way.
A good haircut isn't judged only by the moment you stand up from the chair, but also by how it looks a week later. A good product isn't measured by its packaging, but by the result it delivers in real use. Good service doesn't begin when the client sits down — it starts the moment they book an appointment or pick a product on the site.
In the same spirit, punctuality is part of the service itself — we aim to be the ones waiting for the client, not the other way around. It's the basic respect for the time of the person who chose to come to us.
Every part of the experience is built around the same principle: precision, professionalism, simplicity and quality.
The SKRILOV Shop
SKRILOV is our barbershop, specializing in professional men's grooming.
Our services include modern and classic haircuts, fades and skin fades, beard shaping and trimming, facial wax treatments, and haircuts for children from age 3 in a calm environment.
Before every haircut we take a few minutes to talk: about face shape, hair character, clothing style, and what you feel when you look in the mirror. The goal is for you to walk out with a cut that suits you — not with whatever happens to be trendy this week.
Knowledge, Content & Guidance
Out of the day-to-day work in the barbershop, a simple question emerged: how do we let our clients maintain the same level of grooming at home?
That's how our online shop was born. The shop brings together hair, beard and fragrance products selected on the basis of real professional experience — not by trends, but by results.
We work with the leading brands in men's grooming — including Dyson, Wahl, Andis, Captain Fawcett, L3VEL3, HYLOREN, Mon Platin, Schwarzkopf and more. Every product is chosen based on professional experience, and many of them are in daily use in the barbershop.
Our Vision
SKRILOV is not just a barbershop and not just a shop.
I write professional articles on a regular basis about hair care, beard care, styling products and everything related to the men's world. The goal is to help readers understand what's right for them, how to use products correctly, and how to build a grooming routine that actually works.
Because a good product is only half of the story. The other half is knowing how to use it.
SKRILOV's vision is to keep building a professional, clean and precise grooming brand. One that connects service, products, knowledge and user experience.
We want to make grooming more accessible, clearer and of higher quality. No unnecessary noise, no empty promises — just precise work and real results.
Welcome to SKRILOV.
Want to continue?
• Book an appointment → /en/booking (appointment calendar)
• Grooming products → /en/shop (our shop)
• Professional articles → /en/blog (our blog)
• Contact details and opening hours → /en/contact (contact us)
